Political Dictionary

Endorsement

An endorsement is a public statement of support for a candidate, party, or ballot measure.

Definition

Endorsements may come from elected officials, organizations, unions, newspapers, celebrities, community leaders, or advocacy groups.

Why It Matters

They can signal credibility, mobilize networks, influence donors, and help voters make choices.

How It Works

The endorser publicly announces support and may provide fundraising, advertising, volunteers, or appearances.

History

Endorsements have long been part of party politics and campaign persuasion.

Example

A teachers’ association may endorse a school-board candidate.

Common Misconceptions

  • An endorsement legally binds voters.
  • Every endorsement includes financial support.
  • Endorsements always improve a candidate’s standing.